Welcome to another installment of SEO Voodoo. This time we are looking at Search Engine Optimization for your web videos.
With video becoming so popular and prevalent on websites it is important to make sure our video pages are indexed by search engines as well as text pages.
If you use Like buttons for Facebook to promote your videos (you are doing that aren’t you?) then the first code example below will be helpful.
It lets Facebook and other sites like Google better process your video content.
For Facebook when someone likes your video it helps Facebook embed the video properly.
The second code block is a sitemap for video. Currently only Google uses this format for video but look for other search engines to support it soon.

As you can see the “art” of SEO is also very technical. If you are not comfortable making these kinds of changes to your website or just don’t know how call us for an SEO quote for your website.

Video Page Headers Example

<meta name="title" content="Your Video" />
<meta name="description" content="Please enjoy our content." />
<meta name="medium" content="video" />
<link rel="image_src" href="http://somevideosharingsite.com/yourvideo.jpg" />
<link rel="video_src" href="http://somevideosharingsite.com/yourvideo.flv" />
<meta name="video_height" content="240" />
<meta name="video_width" content="432" />
<meta name="video_type" content="application/x-shockwave-flash" />

Google Sitemap for Video Example

<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9"
 xmlns:video="http://www.google.com/schemas/sitemap-video/1.1">
<url>
 <loc>http://yourwebsite.com/</loc>
 <video:video>
 <video:content_loc>http://somevideosharingsite.com/yourvideo.flv</video:content_loc>
 <video:player_loc allow_embed="yes" autoplay="autostart=true"><![CDATA[ http://somevideosharingsite.com/yourvideo.flv ]]></video:player_loc>
 <video:thumbnail_loc>http://somevideosharingsite.com/yourvideo.jpg</video:thumbnail_loc>
 <video:title>Your Video</video:title>
 <video:description>Our current video content for you to see.</video:description>
 <video:rating>5.0</video:rating>
 <video:view_count>12345</video:view_count>
 <video:tag>animoto</video:tag>
 <video:tag>video</video:tag>
 <video:tag>slideshow</video:tag>
 <video:tag>greeting</video:tag>
 <video:category>Internet</video:category>
 <video:family_friendly>yes</video:family_friendly>
 <video:expiration_date>2009-11-05T19:20:30+08:00</video:expiration_date>
 <video:duration>69</video:duration>
 </video:video>
</url>
</urlset>
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